There’s been plenty happening across Kings Global lately, right from a new city for Circle of Crust (CoC), a new platform for Niko Niko, and a festive calendar giving everyone a few good reasons to step away from the usual routine. Some of it is about business, some about people, and quite a bit of it, naturally, involves food.
Circle of Crust lands in Bhopal
Circle of Crust has opened its first outlet in Madhya Pradesh (MP), with Bhopal becoming the brand’s newest address – a part of a larger plan, with more locations across the state and other markets to follow. For Circle of Crust, that journey started with Pune (brand’s home city), marched to Punjab, Delhi NCR, and now Bhopal that gets the first slice in MP.
A new market always comes with a little curiosity on both sides, with a brand figuring out a new city, and customers deciding whether they’ve found a new favorite. We’ll see where this first step takes us.
Niko Niko, now just a “blink”-it away
While Circle of Crust is expanding its physical footprint, Niko Niko is making itself easier to reach, and has added Blinkit to its quick commerce presence, giving customers another place to find the brand. The interesting thing about quick commerce is how quickly a platform becomes part of everyday habit. You open an app, browse a few seconds, and suddenly the thing you were not planning to buy is on its way. For Niko Niko, Blinkit puts the brand into one more of those everyday moments.
Food & You can be on the same side
Good food was already having a busy month at Kings Global when our Founder & Chairman’s Health Initiative gave us another reason to talk about it. We invited Dr. Umesh Wadhvani, diet coach, stand-up comedian, and health educator for a season on eating habits, health, and our sometimes complicated relationship with food.
His approach was refreshingly free of the usual “never eat this again” sermon. We talked about diets that begin on Monday and disappear by Friday, ambitious health plans that are difficult to live with, and the tendency to turn every meal into a calorie calculation.
The takeaway was considerably more sensible: eat better, find some balance, and most importantly don’t forget that food is meant to be enjoyed. There was plenty of practical, doable advice, and there was plenty of laughter. A good combo, especially just when a season in which saying no to food is not exactly the easiest resolution.
At Paithan, Lord Ganesha came with a side of togetherness
At the Kings Foodtech plant in Paithan, Ganapati celebrations brought employees together for Prasad and festive bhojan. There’s something special about the food prepared for these festive occasions- familiar recipes, but the care that goes in preparing it along with the devotion the ones cooking, the energies, the reverent faith, elevate its taste to another level. At Paithan, Kings Foodtech plant, that tradition found its place at work too.
This time of the year, the plant has a little more color, more excitement and quite literally, a taste of the festivities.
